Thursday, 10 November 2011

lynx advert

1 comment:

  1. Your advert shows some great skills on photoshop.There are a few things that could be improved though.

    * The target audience isnt entirely clear.. is this spray for women as there is a woman on the advert? And yet the slogan seems more for men eg "feel the power." Or are you trying to imply that if you use the spray as a man, you could attract women like this? In which case, maybe the slogan needs to reflect that? eg "women can't resist the power" or something along those lines?

    * There are a lot of fonts / colours going on where as a professional advert would normally stick to two main colours / fonts.

    PRODUCTION = 3/5 = B- / C+

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